About Rob Ransom PhD

Rob founded the educational publishing company REMedia Inc. in 1993. From 1993-1999 the company published a number of best-selling educational CD-ROM titles, including The Rainforest, with over 1m copies sold in schools worldwide. In 1999 Rob began offering eLearning and instructional design services to select clients. Since then he has developed eLearning for a wide range of corporations including Amgen, Pfizer Inc., BNSF Railroad, Cardinal Health, Walmart, Sam's Club, Petco and a number of other leading organizations.

Philosophy and Approaches

With 20 years experience in developing eLearning, Rob has worked with most of the major industry tools including Articulate, Captivate, Lectora and Flash and learning management systems like SumTotal, Plateau, Unison, Saba, Absorb and Blackboard. His philosophy is to either use the client's selected eLearning platform and LMS, or to recommend a complete solution if appropriate. Rob offers end-to-end solutions from needs analysis to LMS deployment if requested, or can provide more targeted services, for instance storyboarding and programming of eLearning. Strategies center around use of the ADDIE model of instructional design and performance is analyzed using a Kirkpatrick-based model.

Services Offered

Needs Analysis - including SME interviews, client consultation, shadowing client staff if appropriate.

Storyboarding - from either Rob's own needs analysis or client data, a storyboard is created suitable for realization by an eLearning development team

eLearning Development - working from a storyboard provided by a client or written by Rob, a complete eLearning solution is developed, with alpha, beta and final drafts for client approval.

LMS compatibility testing - Rob tests eLearning for general AICC or SCORM compatibility, and can work with specific LMS systems, for example SumTotal or Saba as requested by the specific client.

For further information or to gain access to a demonstration area, call 760 208 9990 or email rob@robransom.com